Hey guys, I decided to start doing a collection of posts about blogging to go up every Saturday. Gaming news on weekends is rare, so this is a great way to fill the daily void for content but also explore other passions. Silverblade Sunday is unaffected. Don't worry.
Blogging as a career is immeasurably difficult to achieve. Not only does it take the thorough understanding of SEO, brainstorming and the niche itself, but bloggers often maintain several blogs concurrently. This is either too straining for people or the stress isn't worth the effort. Covering two niches at once can be challenging, therefore forcing many prospective writers to bank on one site to pay the rent. This is impossible unless a blog gets million of hits, and building that credibility can take years. And having a niche blog has an immediate downside -- the limitation of audience -- but devoting posts to one topic helps build a community, increasing the chance that website becomes successful. You want people revisiting a blog repeatedly, not glancing once and never giving your site a second thought.
Before even starting a blog, a little research can go a long way. A blog can only go as far as the writer takes it, so assuring great content on a consistent basis is mind-bending. Having a niche is the perfect opportunity to thoroughly explore any topic within a niche extensively so long as the content exists. A niche blog can dig as much as desired, but having a continuous stream of content is vital for the growth and eventual success of any blog. The following niches are vast enough to have a far-reaching number of topics, a guaranteed audience, and the ability to acquire market share through unique content.
1. Technology. The big one, the mother-load of blogging niches. As technology changes the very facets of everyday life, tech blogging has exploded in recent years. In half a decade, Mashable has accelerated to the second rank of Technorati's most visited, and planted its place amongst the top websites around. The wonderful aspect of tech blogging is since the audience is ginormous -- practically everyone -- the space for growth is boundless. Also, there are opportunities to specialize within the niche (a "niche within a niche", if you will) like discussing smartphones and the App market, social networking, Internet culture, one company's antics, the economics behind the competition, etc. All these mini-niches have a wealth of content and many tech bloggers seem to hypothesize that focusing on one isn't the means to success. That's where the opportunities lie.
2. Food. In doing research to find a second blog topic, the amount of food blogs I came across was numerous. For a predominantly female audience, the discussion of cooking gives you leeway as to how to present such a blog. The more pictures the better (per step in a recipe ensures the reader follows instructions to a tee) and video content is a bonus. Unlike many business-focused subjects, food gives you the unique chance to show off your immense creativity by inventing dishes. Almost all niches don't have this do-it-yourself mentality and the potential range of content is mind-boggling.
3. Health. As obesity becomes one of the hot-button issues of our time, paired with health fanatics and people seeking viable ways to lose weight, health is a surefire topic to cover. It's often the case people live their lives around a certain disease and must care for themselves accordingly. Researching and detailing ways of improvement gives the reader a sense of self and the author the immense gratification of helping someone out. And making money in the process. The degree of variability within the health niche is extraordinary, so the idea is to look for popular trends and capitalize. A few to consider: living with diabetes, vaccines, coping with obesity, and weight loss.
4. Employment. Specifically, career changing. The economy has forced many workers to go back to college and reevaluate their lives. These folks often engage online to help make their decision and to see what types of jobs are popular or available. If strapped for content, you can also detail governmental ways of improving the job scenario, personal accounts or interviews of current job seekers, and ways to manage unemployment. This can also seep into personal finance, and readers will be thankful.
Although finding profitable niches seems impossible, it's actually easier than people think. A little research can go a long way, and using services like Google Trends can guarantee results. Millions of niches exist, plenty unexploited, so keep on top of trends and you'll find one eventually.